Why does your esthetician offer you professional products? Are the products offered in drugstores good for the skin? Everything is said in our latest video on retail products!

The newsletter is an effective and easy-to-use advertising tool that allows you to effectively reach your customers. As a beauty salon owner, emailing should be an integral part of your marketing strategy. Discover, thanks to Acaderme specialists, why and how to create an effective newsletter.

Should we be afraid of cosmetic products that are fragranced? Do they really irritate the skin? Is this a false belief? To find out all about the fragrances contained in cosmetic products, consult this capsule from the Acaderme specialists.

What are preservatives used for in cosmetic products? Many things, including ensuring the health of those who use them. What is a preservative and what is his role? Is it dangerous or safe? Acaderme experts tell you everything in this video capsule.

Can we really trust the list of ingredients displayed on the packaging of a cosmetic product? Is everything in it true? To demystify the ingredient lists on your products, watch this video where our Acaderme specialist demystifies the INCI list for you.

There is a misconception that alcohol should not be used in cosmetic products. Ethanol, glycerin, sucrose, fatty alcohol, all have a specific role to play and Acaderme's mission is to demystify them for you.

Skin aging is inevitable. Fortunately, there are effective ways to curb it. By adopting a good skincare routine according to your age, you will be able to slow everything down in order to age beautifully!

We often develop very bad habits when it comes to taking care of our skin. Removing blackheads and pimples, we sometimes do a few damaging actions that can do more harm than you may think. Follow the advice of your esthetician, and the beauty routine she offers. After all, she is the skincare professional!

Maskne, the acne under the mask, is a new reality for many due to prolonged wearing face masks. To help you adopt good habits and reduce your maskne and the appearance of pimples, Acaderme specialists have prepared an information capsule for you about maskne.